Core Team
Megan Ferguson
AGency owner
My name is Megan Ferguson and I come to you with 13 years of social media experience. Yes, I have been managing social media platforms since the time they used to be so simple! I have watched every platform evolve and through opening a social media marketing agency, I’ve mastered the art of systematizing social media after managing close to 100 social media profiles.
I’ve been reminded of the value of teamwork time after time since starting Backcourt Marketing in 2018. In trying to do everything myself, I simply could not take my goals to a higher level. So, I grew my own backcourt, something I believe every marketer needs.
Backcourt Marketing makes social media easy for business owners and marketers. We are a full-service social media marketing agency that can run your business’ social media presence so you don’t have to. We create the content, schedule it out, and work on growing your online visibility with a unique strategy applied to each client we work with. As a business owner and formerly overwhelmed marketing manager myself, I know this is a dream come true for those doing it all.
We’ve had the joy of working with close to 50 different brands over the years in industries spanning eCommerce, healthcare, finance, education, transportation, technology, construction, entertainment, hospitality, manufacturing, and more.
A great social media presence resonates with your target audience and provides value. It shows the world why you do business. It also helps your business grow.
I love writing and learning about businesses and what makes them so special! This is why clients who work with my team and I are so often satisfied with the quality of content and the results it produces.
I invite you to tell me all about your unique business!
Media Features
Ferguson’s marketing insights have been featured in:
the KNOW Book,
Tempe City Lifestyle Magazine,
and more.
She has also been featured on the
What the Frac?! show,
Business RadioX, and is a
2023 winner of the State Forty Eight Foundation grant.
She has been published in at least 30 various outlets and is the author of The Complete Playbook for Instagram Engagement.
She comes from a background in sports journalism and sports marketing, having managed large scale accounts such as the Naismith Memorial Basketball Hall of Fame.
When she’s not working, you can find her at just about any Arizona sports matchup happening in the Valley, or on the golf course.
Ashley Riffo
Content Manager
Ashley Riffo specializes in creating engaging content for blogs and social media. Here at BCM, she especially enjoys tackling B2B content and technical subjects.
Kimberly Coronado
Content Manager
Kimberly’s expertise lies in crafting compelling content encompassing graphics, captions, and engagement strategies tailored to elevate brands’ presence across various social media platforms. She specializes in fostering organic growth and establishing meaningful connections with target audiences, driving tangible results for businesses seeking to thrive in the social media landscape.