by Megan Coghlan | Jan 13, 2023 | Uncategorized
Instagram has so many different ways for creators to grow. If you’re spending any time making social media content for your business, engagement is a crucial way to make sure that content reaches not only enough people but the right people. At Backcourt...
by Megan Coghlan | Feb 15, 2022 | Uncategorized
In 2022, brand marketing has become more accessible and easier than ever. Hundreds of businesses now work with influencers on social media, turning their ideal customer into their marketing partner. Gone are the days where you needed to hire a celebrity to endorse...
by Megan Coghlan | Oct 28, 2021 | Uncategorized
The fact that new social media websites and apps are popping up just about everywhere (ahem, Clubhouse) can be overwhelming. Now, throw in “algorithm changes” to your old faithfuls like Instagram, Facebook, and YouTube and it can be easy to feel defeated....
by Megan Coghlan | Jul 29, 2021 | Uncategorized
Conversion rate is one of the largest pain points for eCommerce stores. A conversion rate is the percentage of users that take a desired action on your site. Maybe consumers aren’t buying the merchandise, or maybe products are left in an abandoned cart. Obviously,...
by Megan Coghlan | Jun 22, 2021 | Uncategorized
Clubhouse, one of the fastest-growing mobile apps, is the hot topic in the 2021 era of social media. What do you need to get started in Clubhouse? We’re glad you asked. We’ve created a beginner’s guide to break down what you need to know about...
by Megan Coghlan | Mar 9, 2021 | Uncategorized
Instagram has so many different ways available to creators for growth. If you’re an entrepreneur wanting consistent organic growth, engagement is key! As social media experts at Backcourt Marketing, we’ve got 5 great tips for Instagram engagement. Take...