by Megan Coghlan | Apr 19, 2018 | Uncategorized
It is way too easy to stay in your comfort zone and keep doing things the way you know how to do them best. Marketing, however, likes to keep life exciting. This area of work is undoubtedly going to keep changing up on you and require you adjust your strategy. Social...
by Megan Coghlan | Apr 11, 2018 | Uncategorized
A LinkedIn Company Page improves your business’ search ranking, allows you to share job postings, gives your employees something legitimate to be connected to on their on LinkedIn profiles, opens up the opportunity for new business, and a lot more. 40% of users use...
by Megan Coghlan | Mar 28, 2018 | Uncategorized
Have you thought about boosting your business’ online visibility through blogging? Implementing and maintaining a blog on your website is a time commitment that you have to be prepared for. Luckily, Backcourt Marketing can make it easy for you and show you why...
by Megan Coghlan | Mar 21, 2018 | Uncategorized
When you start a business, one of the biggest steps you make is determining who your target audience is. Every service out there has an ideal customer with specific needs and patterns that a business strives to understand. In this sense, social media is actually no...
by Megan Coghlan | Mar 15, 2018 | Uncategorized
As a college student at the University of Arizona, I was in the same boat as many of my fellow students trying to decide what to do after graduation. But, I was sure of two things: I liked to write and I liked sports. I applied on a whim for a job with the student...