by Megan Coghlan | Oct 5, 2023 | Uncategorized
What does it really mean to “win” on social media? Entrepreneurs and business owners of all sorts can often relate to one (of many) needs: They need to know that the time and money they’re investing in social media marketing is worthwhile. Winning on social media will...
by Megan Coghlan | Jul 26, 2023 | Uncategorized
What is Threads? “Threads offers a new, separate space for real-time updates and public conversations… Just like on Instagram, with Threads you can follow and connect with friends and creators who share your interests– including the people you follow on Instagram and...
by Megan Coghlan | Jul 14, 2023 | Uncategorized
Trends often influence social media analytics. It’s safe to say that anyone who has ever touched the Internet is familiar with the concept of the “trend”. Whether the adjective “trendy” has been used to describe the latest Starbucks drink or piece of clothing, trends...
by Megan Coghlan | Apr 10, 2023 | Uncategorized
User Generated Content (UGC) has risen to the top of every big company’s marketing strategy. You may or may not have yet heard of UGC but not to worry, we will cover how powerful UGC is for your social media marketing strategy, how and why UGC became so popular...
by Megan Coghlan | Mar 21, 2023 | Uncategorized
Let’s get this out of the way first and foremost, this blog post was not written by ChatGPT or any AI tools for that matter. It’s me, Megan Coghlan, a human being and the Founder of the social media marketing agency, Backcourt Marketing! As a social media marketing...
by Megan Coghlan | Feb 6, 2023 | Uncategorized
Who here has spent what felt like 10 minutes scrolling through their phone…and then looked at the clock and realized an hour has actually just passed by? Who here has ever felt just a little bit attacked by their Apple weekly screen time report? Almost everyone has a...
