by Megan Coghlan | May 9, 2018 | Uncategorized
On May 25, 2018, the General Data Protection Regulation (GDPR) will go into effect, enforcing protection of EU citizens’ personal data. This means stricter rules about gaining consent from consumers for data and safer handling of this data when it comes to email...
by Megan Coghlan | May 3, 2018 | Uncategorized
Are you finally realizing social media needs to be a part of your marketing strategy? That it plays a huge role in promoting your business? It’s about time… You know your customers are on social media, but your employees are on there too, whether you like it or not....
by Megan Coghlan | Apr 25, 2018 | Uncategorized
A few times a year, we’re going to share which brands been catching our eye our in the digital marketing space. This spring, we’re tipping our hats to three brands that have caught our eye with their creativity and consistency. Sprouts Sprouts Farmers Market is a...
by Megan Coghlan | Apr 19, 2018 | Uncategorized
It is way too easy to stay in your comfort zone and keep doing things the way you know how to do them best. Marketing, however, likes to keep life exciting. This area of work is undoubtedly going to keep changing up on you and require you adjust your strategy. Social...
by Megan Coghlan | Apr 11, 2018 | Uncategorized
A LinkedIn Company Page improves your business’ search ranking, allows you to share job postings, gives your employees something legitimate to be connected to on their on LinkedIn profiles, opens up the opportunity for new business, and a lot more. 40% of users use...
by Megan Coghlan | Mar 28, 2018 | Uncategorized
Have you thought about boosting your business’ online visibility through blogging? Implementing and maintaining a blog on your website is a time commitment that you have to be prepared for. Luckily, Backcourt Marketing can make it easy for you and show you why...