by Megan Coghlan | Jan 1, 2020 | Uncategorized
Holidays are a marketing frenzy. For both consumers and brands, the months between October and December are saturated with deals and giveaways and gifts and sales. Every brand out there is hoping to get the most out of the consumer’s “shopper mentality.” With so much...
by Megan Coghlan | Dec 11, 2019 | Uncategorized
Ah, the sweet beginnings of a new decade. It’s time to move on to a new decade and set ourselves up for success for the next 365 days. Here at Backcourt Marketing, we will be focusing on what social media goals we can set for the businesses we work with in 2020....
by Megan Coghlan | Nov 20, 2019 | Uncategorized
In a standard world of business, competition drives sales. After all, only one can win, right? Well, in the world of social media, it doesn’t exactly work like that. Social media is a place for community building. Everything is based off of your network. On both...
by Megan Coghlan | Oct 23, 2019 | Uncategorized
Starting your own business or side hustle can be an exhilarating experience. In your mind, images of you growing a successful business with loyal employees cheering you on are playing. You’ve got a vision, and maybe you’ve already achieved it. Either way, a picture of...
by Megan Coghlan | Sep 27, 2019 | Uncategorized
There is a common misconception that the CEO of a company does not need a strong social media presence. After all, how many business owners or CEO’s realistically have time to spend making their social media effective? Not many. We often advise people and...
by Megan Coghlan | Sep 16, 2019 | Uncategorized
Fitness is one of the top 5 most popular categories on Instagram. If you have spent any time on Instagram at all, you will know that there are fitness addicts, influencers, and wannabes everywhere. There is a lot of opportunity for fitness trainers and local gyms on...