by Megan Coghlan | Sep 5, 2019 | Uncategorized
As a digital marketing agency, we pay close attention to how successful businesses are running their marketing strategies. We’re extra excited when one of our own local businesses are killing it in the social game. This month, we’re looking at one local hit who made...
by Megan Coghlan | Apr 24, 2019 | Uncategorized
Coming to a timeline near you… The most popular form of celebrity endorsement is just the opposite. The social media world implemented influencer marketing to make paid ads feel more authentic. By putting products into hands of “relatable” people, it creates the...
by Megan Coghlan | Apr 3, 2019 | Uncategorized
A blog is one of many marketing ideas that will drive traffic towards your website and generate awareness of your small business. Tasks such as implementing meta descriptions or researching the best keywords to improve search engine ranking on your blog can all seem...
by Megan Coghlan | Mar 28, 2019 | Uncategorized
We get it, you don’t have time to be on social media. You have a Twitter page set up, or maybe you don’t, but either way, you don’t want to deal with it. Maybe you’ve even hired someone (like us) to “do the Tweeter” for you. Maybe you don’t know anything about Twitter...
by Megan Coghlan | Mar 26, 2019 | Uncategorized
Browsing social media has become the fastest way to consume breaking news or interact with an audience about an event. You have likely witnessed an official account get clever and promote their business on the comment thread. This is called newsjacking. Newsjacking is...
by Megan Coghlan | Feb 22, 2019 | Uncategorized
There are hundreds of “best practices” and tips for managing your business’ social media pages. We can name them all, and you will be left in a state of information overload. Instead, we are going to give you a short list of “bottom lines.” If you find yourself...