3 Practical Tips to Ensure You’re Evolving with the Marketing Industry

It is way too easy to stay in your comfort zone and keep doing things the way you know how to do them best. Marketing, however, likes to keep life exciting. This area of work is undoubtedly going to keep changing up on you and require you adjust your strategy. Social media marketers know that […]

What is your LinkedIn Company Page missing?

LinkedIn Company Page

A LinkedIn Company Page improves your business’ search ranking, allows you to share job postings, gives your employees something legitimate to be connected to on their on LinkedIn profiles, opens up the opportunity for new business, and a lot more. 40% of users use LinkedIn daily, which gives a huge amount of opportunity for your […]

Why the quality of your social media followers matters over the quantity

When you start a business, one of the biggest steps you make is determining who your target audience is. Every service out there has an ideal customer with specific needs and patterns that a business strives to understand. In this sense, social media is actually no different. I like to think of every social media […]